Hi lovelies! It gives me
great pleasure today to host Frances Caballo and her new book, “Social Media
Just for Writers”! For other stops on
her Goddess Fish Promotions Book Tour, please click on the banner above or any
of the images in this post.
Be sure to make it to the end
of this post to enter to win a $50 Amazon or Barnes and Noble Gift Card!! Also, come back daily to interact with
Frances and to increase your chances of winning!
Thanks for stopping
by! Wishing you lots of luck in this
fabulous giveaway!
Social Media Just for Writers
by Frances Caballo
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GENRE: Nonfiction
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BLURB:
You wrote your book and sold copies to everyone you know. But
you have goals that extend beyond a few dozen copies sold.
How
do you achieve your dream of selling books around the world? With social media,
you can build your platform and reach readers in locales you never imaged
possible before.
In this book, you’ll
learn how to:
• Create a Facebook fan page and actively
engage with your readers.
• Optimize your LinkedIn profile.
• Tackle Instagram, Tumblr, and Snapchat.
• Build and optimize Pinterest pinboards
for SEO to maximize exposure of your books, blog, and other landing pages.
• Improve your blogging.
• Excel on Twitter.
• Create images for your blog and social
media posts.
The
second edition of Social Media Just for Writers is both a primer for authors
new to social media and an advanced study of platforms that weren’t widely
known four years ago. Whether you write romance, historical fiction, young
adult, or steam punk novels, you’ll find help in reaching your online audience
of new and dedicated readers.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
EXCERPT TWO:
Chapter 1
Not Sure How to
Approach Social Media? CARE about Your Readers
Among
all the rules you’ll find online – the 80/20 rule (only 20% of your posts
should be about your books or blog posts while 80% of your posts should contain
content from other sources), the admonitions against using social media as a
bullhorn, the warnings about over automating – there’s also an unspoken tenet.
This
tenet isn’t a rule that comes up on the blogosphere. Instead, it’s more of a
system of approach and an acronym that I created while preparing for the San
Francisco Writers Conference.
If
you follow the approach I’m about to explain, you can be sure that the time you
spend on social media will generate the type of engagement with readers that
you want to have.
Once
you start to use social media, be prepared to CARE about people. I know that it
seems evident to care about people online but give me a moment to break down
the acronym.
• C - Communicate with your readers.
• A - Answer your readers’ questions.
• R - Relate to your readers.
• E - Educate with stellar content.
And
most of all simply care about people.
Joanna
Penn devised the term social karma. As she explains it, if you want book sales,
buy books. If you want book reviews, write reviews for all of the books you
read. If you want people to like your Facebook page or follow you on Twitter,
like your readers’ and friends’ Facebook pages and follow them on Twitter.
Reciprocate
actions. And just as you might offer money to a homeless stranger, smile at a
person walking down the street, or invite a new family from your church over
for tea or dinner, take the types of actions online that will help you to get
to know the people who follow you and want to connect with you.
In
other words, be kind online. Be inquisitive. Be responsive. Be open to meeting
people and revealing parts of your life.
Let’s
look more closely at CARE.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
REVIEW:
A must-read book for
all writers and bloggers!
This book is such an excellent book to have in your writing
toolbox!
I don’t
write books, but I am a blogger and pretty much have just learned how to blog
on the fly. I’ve always loved writing
and I’m a millennial so I have the odd desire to constantly share and post
EVERYTHING LOL!! I have really enjoyed
blogging over the past couple years!! It
started as a hobby and has turned into so much more!! I know there was still a lot that I was
missing with my blogging and this book has helped fill in some of those
holes. There is so much I learned from
this book that I am so excited to start practicing and incorporating into my
blogging. There is always room for
learning and whether you are a writer or a blogger and have been for years,
this book can still help you!
One
thing I loved about this book is that it’s not just for novices – there is so
much in this book that there’s something even for the more experienced writers
and well, everyone in-between!
This
book has a stronger focus on the Twitter and Facebook worlds. However, in addition, Pinterest, LinkedIn,
Instagram, Tumblr, and Goodreads are addressed.
There
is so much detail and step by step guides that make it so easy to follow. Which brings me to the second thing I loved
about this book. There are photos in this
book that show step by step instructions and examples of what you are working
on building towards.
This
book also teaches you how to measure and monitor your social media stats so you
can interpret the data and work towards increasing your following.
This
book will help you understand and utilize social media to your advantage!
Pretty
much EVERYONE is on social media these days – so if you want to get your book noticed
THIS book will help you get it out there!
I would absolutely
recommend this book and this author as the book is very helpful and an
important tool that will help you make the most out of your writings! This author has written some similar books that
I will also definitely be checking out!
Did you find this review helpful?
If so, please, please, please mark it as
helpful on Amazon here:
https://www.amazon.com/gp/review/R3SYM8THSQKLYK
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
AUTHOR BIO:
Frances Caballo is an
author and social media strategist and manager for writers. She’s a regular
speaker at the San Francisco Writers Conference. In addition, she’s a
contributing writer at TheBookDesigner.com, and blogger and Social Media Expert
for BookWorks. She’s written several social media books including The Author’s
Guide to Goodreads and Social Media in 30 Minutes a Day. Her focus is on
helping authors surmount the barriers that keep them from flourishing online,
building their platform, finding new readers, and selling more books. Her
clients include authors of every genre and writers’ conferences.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
CONNECT WITH
FRANCES:
Website:
Facebook:
Twitter:
Pinterest:
Goodreads Author Page:
Goodreads Book Page:
Amazon Author Page:
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
AMAZON BOOK BUY
LINKS:
Amazon Kindle:
Amazon Paperback:
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
GIVEAWAY INFO:
Frances will be awarding a
$50 Amazon or Barnes and Noble GC to a randomly drawn winner via
Rafflecopter during the tour.
**This post contains affiliate links and if clicked and a
purchase made I may receive a small commission to help support this blog. This does not cost you anything, it just
helps pay for all those awesome giveaways on here.**
This contest is sponsored
by a third party. Fabulous and Brunette is a registered host of Goddess Fish
Promotions. Prizes are given away by the
sponsors and not Fabulous and Brunette. The featured author and Goddess Fish
Promotions are solely responsible for the giveaway prize.
Frances ~ It is great to have you here! Congrats on your new book and good luck on the book tour! I really enjoyed reading and reviewing your book, thanks for providing the copy! :)
ReplyDeleteThanks for hosting!
ReplyDeleteMy pleasure :)
DeleteThanks for the chance to win!
ReplyDeleteHi Kim! Thanks for stopping by and good luck in the giveaway :)
DeleteThanks for the review!
ReplyDelete--Trix
Of course, I'm glad you liked it! Thanks for stopping by :)
DeleteAwesome review!
ReplyDeleteThank you Victoria! Glad you enjoyed it! Thanks for stopping by :)
DeleteThanks for stopping by Lisa :) Good luck in the giveaway!
ReplyDeleteGreat review. Thanks for the giveaway. I hope that I win. Bernie W BWallace1980(at)hotmail(d0t)com
ReplyDeleteYes! I can't tell you just how much I need a book like this in my life! Thanks so much for posting!
ReplyDeleteThanks for the excerpt, review and giveaway.
ReplyDeleteHappy Hump Day and thanks for the chance at winning.
ReplyDeleteHappy Friday! Hope it's a fun one for you and thanks for the opportunity to win.
ReplyDelete