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Wednesday, May 3, 2017

Social Media Just for Writers by Frances Caballo - Book Tour - Review - Giveaway - Enter Daily!

Hi lovelies! It gives me great pleasure today to host Frances Caballo and her new book, “Social Media Just for Writers”!  For other stops on her Goddess Fish Promotions Book Tour, please click on the banner above or any of the images in this post.

Be sure to make it to the end of this post to enter to win a $50 Amazon or Barnes and Noble Gift Card!!  Also, come back daily to interact with Frances and to increase your chances of winning!

Thanks for stopping by!  Wishing you lots of luck in this fabulous giveaway!

Social Media Just for Writers
by Frances Caballo


GENRE: Nonfiction



You wrote your book and sold copies to everyone you know. But you have goals that extend beyond a few dozen copies sold.

How do you achieve your dream of selling books around the world? With social media, you can build your platform and reach readers in locales you never imaged possible before.

In this book, you’ll learn how to:

•       Create a Facebook fan page and actively engage with your readers.
•       Optimize your LinkedIn profile.
•       Tackle Instagram, Tumblr, and Snapchat.
•       Build and optimize Pinterest pinboards for SEO to maximize exposure of your books, blog, and other landing pages.
•       Improve your blogging.
•       Excel on Twitter.
•       Create images for your blog and social media posts.

The second edition of Social Media Just for Writers is both a primer for authors new to social media and an advanced study of platforms that weren’t widely known four years ago. Whether you write romance, historical fiction, young adult, or steam punk novels, you’ll find help in reaching your online audience of new and dedicated readers.



Chapter 1

Not Sure How to Approach Social Media? CARE about Your Readers

Among all the rules you’ll find online – the 80/20 rule (only 20% of your posts should be about your books or blog posts while 80% of your posts should contain content from other sources), the admonitions against using social media as a bullhorn, the warnings about over automating – there’s also an unspoken tenet.

This tenet isn’t a rule that comes up on the blogosphere. Instead, it’s more of a system of approach and an acronym that I created while preparing for the San Francisco Writers Conference.

If you follow the approach I’m about to explain, you can be sure that the time you spend on social media will generate the type of engagement with readers that you want to have.

Once you start to use social media, be prepared to CARE about people. I know that it seems evident to care about people online but give me a moment to break down the acronym.

•       C - Communicate with your readers.
•       A - Answer your readers’ questions.
•       R - Relate to your readers.
•       E - Educate with stellar content.

And most of all simply care about people.

Joanna Penn devised the term social karma. As she explains it, if you want book sales, buy books. If you want book reviews, write reviews for all of the books you read. If you want people to like your Facebook page or follow you on Twitter, like your readers’ and friends’ Facebook pages and follow them on Twitter.

Reciprocate actions. And just as you might offer money to a homeless stranger, smile at a person walking down the street, or invite a new family from your church over for tea or dinner, take the types of actions online that will help you to get to know the people who follow you and want to connect with you.

In other words, be kind online. Be inquisitive. Be responsive. Be open to meeting people and revealing parts of your life.

Let’s look more closely at CARE.



A must-read book for all writers and bloggers!

This book is such an excellent book to have in your writing toolbox!

I don’t write books, but I am a blogger and pretty much have just learned how to blog on the fly.  I’ve always loved writing and I’m a millennial so I have the odd desire to constantly share and post EVERYTHING LOL!!  I have really enjoyed blogging over the past couple years!!  It started as a hobby and has turned into so much more!!  I know there was still a lot that I was missing with my blogging and this book has helped fill in some of those holes.  There is so much I learned from this book that I am so excited to start practicing and incorporating into my blogging.  There is always room for learning and whether you are a writer or a blogger and have been for years, this book can still help you!

One thing I loved about this book is that it’s not just for novices – there is so much in this book that there’s something even for the more experienced writers and well, everyone in-between!

This book has a stronger focus on the Twitter and Facebook worlds.  However, in addition, Pinterest, LinkedIn, Instagram, Tumblr, and Goodreads are addressed.

There is so much detail and step by step guides that make it so easy to follow.  Which brings me to the second thing I loved about this book.  There are photos in this book that show step by step instructions and examples of what you are working on building towards.

This book also teaches you how to measure and monitor your social media stats so you can interpret the data and work towards increasing your following.

This book will help you understand and utilize social media to your advantage!

Pretty much EVERYONE is on social media these days – so if you want to get your book noticed THIS book will help you get it out there!

I would absolutely recommend this book and this author as the book is very helpful and an important tool that will help you make the most out of your writings!  This author has written some similar books that I will also definitely be checking out!

**Disclaimer: I received a complimentary copy of this book and have voluntarily provided an honest, and unbiased review in accordance with FTC regulations.**

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Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including The Author’s Guide to Goodreads and Social Media in 30 Minutes a Day. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences.







Goodreads Author Page:

Goodreads Book Page:

Amazon Author Page:



Amazon Kindle:

Amazon Paperback:



Frances will be awarding a $50 Amazon or Barnes and Noble GC to a randomly drawn winner via Rafflecopter during the tour.

**This post contains affiliate links and if clicked and a purchase made I may receive a small commission to help support this blog.  This does not cost you anything, it just helps pay for all those awesome giveaways on here.**

This contest is sponsored by a third party. Fabulous and Brunette is a registered host of Goddess Fish Promotions.  Prizes are given away by the sponsors and not Fabulous and Brunette. The featured author and Goddess Fish Promotions are solely responsible for the giveaway prize.


  1. Frances ~ It is great to have you here! Congrats on your new book and good luck on the book tour! I really enjoyed reading and reviewing your book, thanks for providing the copy! :)

  2. Replies
    1. Hi Kim! Thanks for stopping by and good luck in the giveaway :)

  3. Thanks for the review!


    1. Of course, I'm glad you liked it! Thanks for stopping by :)

  4. Replies
    1. Thank you Victoria! Glad you enjoyed it! Thanks for stopping by :)

  5. Thanks for stopping by Lisa :) Good luck in the giveaway!

  6. Great review. Thanks for the giveaway. I hope that I win. Bernie W BWallace1980(at)hotmail(d0t)com

  7. Yes! I can't tell you just how much I need a book like this in my life! Thanks so much for posting!

  8. Thanks for the excerpt, review and giveaway.

  9. Happy Hump Day and thanks for the chance at winning.

  10. Happy Friday! Hope it's a fun one for you and thanks for the opportunity to win.